A Certified Online Business Manager, I help busy consultants, coaches, bloggers, creatives, and SaaS founders free themselves up to concentrate on their zone of genius by managing their day-to-day projects, operations, team members, and metrics, so they don’t have to. I bring with me many years of experience offering writing, editing, social media/marketing management, and tech services, plus a background in music, theatre, education, and admin.
I have been running my own business since 1999. Prior to 1999, I worked in various offices for lawyers, insurance and real estate salespeople, the automotive industry, and more. Since 2008, I have been operating an informative website for homeschoolers in my province, HomeschoolinginNovaScotia.com where I help empower fellow parents to homeschool their children. In addition, I have written articles for Homeschool Horizons Magazine and Homeschool Mosaics, and many smart guides on yp.ca. I have provided editing and writing services for various clients, including ghostwriting (blogs, books, and print publications), website copy, newsletters, and promotions.
In addition to writing, I have edited dozens of books, especially nonfiction but also science fiction and fantasy. Although I reside in Canada, many of my clients are American and I am well versed in U.S. syntax and spelling.
Having worked as a social media manager since 2013, I have advanced to expert knowledge of various social media platforms, including Facebook, Twitter, Pinterest, Instagram, LinkedIn, and YouTube. I have created, set up, and managed various social media accounts for clients, run Facebook parties (setting up freebies and giveaways with partners, posting giveaway blog posts, and running the party itself), and Facebook ads.
I am proficient at using hashtags, creating images, creating ads, using keywords, optimizing for SEO, responding to comments, and monitoring analytics for social media platforms. I am also proficient with apps and programs such as Hootsuite, TweetDeck, ContentStudio, Pagemodo, WordPress, MailChimp, Constant Contact, ConvertKit, and Gist. I keep up with the latest in social media and SEO.
A WordPress aficionado, I have run my own websites as well as set up landing pages or entire websites. I currently offer a WordPress Protection Package to my clients to monitor, backup, secure, and update their websites.
I love podcasting and in addition to launching my own, have managed client podcasts (including planning, editing, sourcing guests, publishing, marketing), and perform podcast audits to determine what’s missing and how my clients can improve.
Involved in local theatre (acting, singing, stage managing, directing), you may also see me enjoying some background acting in film from time to time.
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